(BALTIMORE, Md.) – A publication introducing Notre Dame of Maryland University’s new brand launch won an international 2021 NYX Marcom Award recognizing excellence in marketing and communications.
The 2020 issue of Universitas, NDMU’s annual publication celebrating the University’s accomplishments and donors, received a Silver award in the annual report category from the International Awards Associate, which administers the annual NYX Marcom Awards. The 2020 Universitas introduced the launch of NDMU's new brand, messaging, and tagline – The Best You. It also featured stories about the University’s signature IMPRINT program for the Women’s College, several nursing student and alumni heroes during the COVID-19 pandemic, and the achievements of the NDMU community. The University Marketing and University Communications teams work to produce Universitas each year to distribute to the NDMU campus community, alumni, donors, and friends.
“The cover design was a powerful illustration of the strength of our brand messaging,” said Dr. Marylou Yam, president of Notre Dame of Maryland University. The unique cover uses a die-cut of the brand tagline, “The Best You,” that reveals the signature illustration by artist David Plunkert of Spur Design in Baltimore.
More than 1,000 marketing, design, print, video, and digital production entries were submitted from over 50 countries worldwide, including the United States, Germany, Italy, United Kingdom, France, Netherlands, Australia, Belgium, Switzerland, Spain, Canada, and Ireland. The NYX Awards program selects winners through blind judging to align with the industry’s best standards, based on the creative proficiency and messages behind each concept. The judges represent a diverse panel of professionals and business from around the world.
Established in 1895, Notre Dame of Maryland University (NDMU) is a private, Catholic institution in Baltimore, Maryland, with the mission to educate leaders to transform the world. Notre Dame has been named one of the best "Regional Universities North" by U.S. News & World Report.